Sarah Jessica Parker Celebrates 10th Anniversary of LOVELY
NEW YORK , Oct. 22, 2015 -- After delighting fans for a decade with LOVELY, her classically modern and softly seductive fragrance, Sarah Jessica Parker announces the launch of a 10 th Anniversary special edition, in stores now. To herald this anniversary, Sarah Jessica Parker is kicking off a campaign devoted to her fans that includes the creation of a digital LOVELY memory wall and a limited-edition LOVELY sweatshirt. "I can't quite believe that it's been 10 years since LOVELY was first introduced. I feel incredibly fortunate to be given the opportunity to relaunch this fragrance for all the customers who loved it as much as we did, and still do. It's been a real treat to travel back in time to LOVELY's inception and reminisce on those fond memories. Fragrance is something I'm constantly experimenting with and I'm delighted to continue the exploration and discover what the future holds." LOVELY MEMORY WALL Sarah Jessica Parke...